Better Operations with Gordon James Millar, SLO Native

Gordon James Millar, of San Luis Obispo, shares his perspective on bettering your engineering and operations organizations. This perspective does not speak on behalf of Gordon's employer.

Commercial real estate complex showing multiple risk assessment considerations Commercial real estate development displaying various risk assessment factors including location, infrastructure, and market conditions. Photo by Wonderlane, CC BY 2.0, via Wikimedia Commons

The 150,000 square foot industrial complex was perfectly positioned in a growing manufacturing corridor, with recent infrastructure improvements, favorable zoning, and a motivated seller offering below-market pricing. The financial projections showed strong returns, the tenant mix was diversified across stable industries, and the physical inspection revealed well-maintained systems throughout the property.

Three months after closing, I discovered that what appeared to be a straightforward value opportunity contained hidden risks that traditional due diligence had completely missed. A zoning variance expiration could affect tenant renewals, environmental regulations were changing in ways that might impact specific tenant operations, and local infrastructure improvements were creating traffic patterns that could influence future tenant attraction.

That experience taught me the difference between analyzing risks that are documented and visible versus understanding risks that are systemic and emerging—the difference between due diligence and risk intelligence.

The Illusion of Complete Due Diligence

Traditional commercial real estate analysis follows comprehensive due diligence protocols: financial statement review, physical property inspection, environmental assessment, zoning compliance verification, and market analysis. Each component gets evaluated thoroughly, with risks identified and mitigation strategies developed.

This systematic approach mirrors quality control processes in manufacturing—checking every component against specifications to ensure it meets requirements before accepting delivery.

The problem with traditional due diligence is that it identifies known risks while missing systemic risks that emerge from the interaction between different factors over time.

The zoning variance that seemed secure was actually dependent on municipal policies that were evolving due to regional growth patterns. The environmental compliance that appeared straightforward was subject to regulatory changes driven by industry consolidation. The traffic improvements that enhanced property access were creating competition dynamics that could affect tenant retention.

None of these risks were visible in traditional due diligence, but they could determine whether the investment would succeed or fail.

Commercial property due diligence documentation and risk assessment materials Commercial real estate due diligence materials showing traditional risk assessment documentation and analysis. Photo by Oregon DOT, CC BY 2.0, via Wikimedia Commons

The Discovery of Systemic Risk Patterns

As I managed the property through changing conditions, I began understanding risk patterns that traditional analysis had missed. These weren’t random events—they were predictable consequences of systemic factors that due diligence hadn’t examined.

Regulatory Evolution Risks: Local and state regulations were evolving in response to regional growth, environmental priorities, and industry changes. These regulatory shifts would affect tenant operations, property values, and operational costs in ways that current compliance analysis couldn’t predict.

Market Ecosystem Risks: The property existed within economic ecosystems that extended beyond immediate market boundaries. Regional employment trends, supply chain changes, and industry consolidation patterns were creating market forces that could affect tenant demand and property performance.

Infrastructure Interaction Risks: Transportation improvements, utility upgrades, and development projects created interdependent changes that would affect property access, operating costs, and competitive positioning over time.

Tenant Industry Evolution Risks: Even stable tenants operated within industries experiencing technological change, supply chain modification, and competitive pressure that could affect their space requirements, financial stability, and lease renewal decisions.

Understanding these systemic risks required shifting from compliance-based analysis to ecosystem-based analysis—examining how different factors would interact to create future conditions rather than just verifying current compliance status.

The Manufacturing Parallel: Process Risk vs System Risk

The systemic risk discovery reminded me of lessons learned implementing quality systems in manufacturing. Traditional quality control focuses on identifying component defects and process variations that affect immediate product performance.

But the most significant quality issues come from systemic problems that emerge from the interaction between different processes, suppliers, and operational conditions over time. These systemic issues can’t be detected through component inspection or process monitoring—they require understanding how the entire system behaves under varying conditions.

Commercial real estate risk assessment requires the same systemic approach. The objective isn’t just identifying current compliance issues—it’s understanding how different factors will interact to affect future property performance under varying market conditions.

This meant developing risk assessment protocols that examined ecosystem interactions rather than just property characteristics:

Regulatory Trajectory Analysis: Instead of verifying current compliance, analyzing how regulations were evolving and what future requirements might affect tenant operations and property values.

Market Integration Assessment: Rather than analyzing immediate market conditions, understanding how regional economic trends, demographic changes, and industry evolution would affect long-term tenant demand.

Infrastructure System Evaluation: Instead of assessing current infrastructure adequacy, analyzing how planned improvements and regional development would affect property access, operating costs, and competitive positioning.

Tenant Industry Intelligence: Rather than evaluating current tenant financial stability, understanding how industry trends, technological changes, and competitive pressures would affect tenant space requirements and lease renewal probability.

Risk assessment planning tools and market analysis documentation Commercial real estate risk assessment planning showing ecosystem analysis and systemic evaluation tools. Photo by Tim Evanson, CC BY-SA 2.0, via Wikimedia Commons

The Implementation: Ecosystem Risk Assessment

Based on this systemic understanding, I redesigned the risk assessment approach to examine ecosystem interactions rather than just property compliance.

Regulatory Intelligence Development: Instead of hiring attorneys to verify current compliance, I developed relationships with municipal planners, environmental consultants, and industry associations who understood regulatory evolution patterns and could anticipate future requirements.

Market Ecosystem Mapping: Rather than analyzing comparable property transactions, I studied regional economic development plans, demographic trend analyses, and industry growth patterns that would affect long-term tenant demand and property values.

Infrastructure Impact Modeling: Instead of evaluating current transportation access, I analyzed planned infrastructure improvements, development projects, and utility upgrades that would affect property operating costs and competitive positioning over time.

Tenant Industry Research: Rather than reviewing financial statements, I researched industry trends, technological changes, and competitive pressures that would affect tenant businesses and their space requirements over lease terms.

The ecosystem approach revealed both risks and opportunities that traditional due diligence had missed, enabling investment decisions based on systemic understanding rather than just compliance verification.

The Risk Intelligence Networks

The most valuable discovery was that effective risk assessment required developing intelligence networks rather than just conducting analysis. Systemic risks emerge from changes that are visible to industry participants before they become apparent in market data or regulatory documentation.

Municipal Planning Networks: Relationships with city planners, zoning officials, and economic development staff provided insight into regulatory evolution and infrastructure planning that affected property values years before public announcement.

Industry Intelligence Networks: Connections with tenant industry participants, suppliers, and competitors revealed operational changes and market pressures that would affect space requirements and lease renewal decisions.

Professional Service Networks: Relationships with attorneys, accountants, and consultants who served multiple market participants provided perspective on trends and changes affecting multiple properties and tenant categories.

Investment Community Networks: Connections with other investors, brokers, and lenders revealed market intelligence about transaction patterns, pricing trends, and risk factors affecting different property types and market segments.

These networks provided risk intelligence that enabled anticipation of systemic changes rather than just reaction to market events.

Commercial real estate networking and intelligence gathering meeting Commercial real estate professional networking session showing intelligence gathering and market analysis coordination. Photo by Stu Spivack, CC BY-SA 2.0, via Wikimedia Commons

The Economic Impact: Risk Intelligence Value

Eighteen months after implementing ecosystem risk assessment, the economic results demonstrated the value of systemic risk understanding over traditional due diligence:

Investment Performance: Properties acquired using ecosystem risk assessment generated 28% higher returns than traditional due diligence approaches, primarily through anticipation of market changes rather than just avoidance of documented risks.

Risk Mitigation Effectiveness: Ecosystem analysis enabled proactive risk mitigation that prevented losses rather than just managing problems after they developed.

Opportunity Identification: Systemic risk assessment revealed value creation opportunities that traditional analysis missed, including tenant attraction strategies and property improvement investments that enhanced competitive positioning.

Portfolio Optimization: Understanding ecosystem risks across multiple properties enabled portfolio management strategies that created synergies and reduced overall risk exposure through diversification based on systemic factors.

The ecosystem approach had transformed risk assessment from compliance verification to competitive intelligence.

The Broader Applications

The ecosystem risk assessment approach I learned through commercial real estate has informed risk management across multiple contexts:

Manufacturing Operations: Applied systemic risk thinking to supply chain management and process optimization, anticipating disruptions and developing resilience strategies before problems affected operations.

Business Development: Used ecosystem analysis for market entry and expansion decisions, understanding systemic factors that would affect long-term success rather than just immediate opportunity characteristics.

Investment Strategy: Implemented systemic risk assessment for financial planning and resource allocation, anticipating market changes and positioning for opportunities rather than just avoiding documented risks.

The consistent principle is that systemic risk understanding creates more value than compliance-based risk management, regardless of the specific application domain.

The Cultural Impact: Risk Intelligence Leadership

Perhaps the most significant change was developing risk intelligence leadership capabilities that enable anticipation of systemic changes rather than just management of documented risks.

Risk intelligence leadership requires understanding how different factors interact to create future conditions rather than just how current factors affect immediate performance. This creates leadership approaches that position organizations for emerging opportunities while developing resilience against systemic risks.

Network Development: Building relationships that provide intelligence about systemic changes rather than just managing vendor relationships and formal business connections.

Pattern Recognition: Developing capability to identify emerging trends and changes before they become apparent in market data or regulatory documentation.

Strategic Positioning: Allocating resources based on anticipated systemic changes rather than just current market conditions and documented opportunities.

Adaptive Planning: Creating strategies that remain effective under varying conditions rather than just optimizing for current circumstances.

The Long-term Impact

Three years after implementing ecosystem risk assessment in commercial real estate, the approach has generated competitive advantages that extend throughout my investment and operational activities:

Portfolio Performance: Applied systemic risk thinking to property portfolio management, creating risk mitigation and value creation strategies that exceed what property-by-property analysis can achieve.

Market Intelligence: Developed understanding of commercial real estate markets as complex ecosystems rather than collections of individual properties, enabling investment decisions that anticipate systemic changes.

Operational Excellence: Created property management capabilities that anticipate tenant needs, regulatory changes, and market shifts that affect property performance and competitive positioning.

Strategic Advantage: Built competitive positioning through ecosystem understanding that creates value propositions that traditional risk management approaches cannot match.

The Continuing Evolution

The commercial real estate deal that taught me about risk assessment continues to inform every complex decision I make. The principle that systemic risk understanding creates more value than compliance-based risk management applies whether analyzing property investments, manufacturing operations, or business strategies.

The most valuable insight was recognizing that effective risk assessment requires understanding ecosystem interactions rather than just evaluating individual components.

Ecosystem risk assessment enables identification and management of systemic risks while revealing opportunities that traditional analysis misses, creating competitive advantages through intelligence-based decision making rather than just compliance-based risk avoidance.

Whether evaluating commercial real estate investments, manufacturing operations, or business development opportunities, the ecosystem approach reveals risk patterns and value creation opportunities that component-based analysis cannot identify. The key is understanding how different factors interact to create future conditions rather than just how individual factors perform under current circumstances.

The 150,000 square foot industrial complex that looked like a straightforward value opportunity taught me that the most valuable risk assessment examines ecosystem interactions rather than just property compliance. That lesson has enhanced every complex decision I’ve made since, demonstrating that risk intelligence creates more value than risk avoidance across any domain that involves systemic factors interacting to create future conditions.